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[eBook] Winning the Shelf Playbook


Sponsored by Tastewise

Why POS Data Alone Won’t Win You Shelf Space in 2026

Retail buyers aren’t asking what sold. They’re asking why it will keep selling. And in 2026, point-of-sale data alone is a lagging indicator.

Tastewise’s Winning the Shelf in 2026 playbook reveals how brands are using real-time consumer signals, from claims and usage occasions to prep contexts and basket behavior, to build SKU stories that buyers say yes to.

Inside, you’ll learn:

  • Why retail power has shifted decisively to the buyer

  • How brands are proving incrementality instead of just shifting share

  • What “earning price” really looks like as inflation and input costs persist

  • Why renovation now beats endless new item launches

If your team is preparing for 2026 resets, price negotiations, or SKU rationalization, this report shows how to walk into the room with proof, not opinions.

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